Airbnb has evolved from being a platform for regular travelers to becoming a popular choice for business travelers seeking quality accommodations at reasonable rates. As a host, there are several strategies you can implement to attract business guests and enhance their experience.
Prime Location
Business travelers prioritize convenience. They often prefer properties near airports and city centers to minimize travel time after long flights. Ensure your property is easy to locate and offers 24-hour check-in services to accommodate late arrivals. A central location and easy accessibility can significantly increase your appeal to business clientele.
Business-Friendly Amenities
While Airbnb provides you with literally unlimited options when it comes to providing any type of amenity you desire, a business traveler may not want something too extreme or something that doesn’t cater to their business needs. You need to remind yourself that a business traveler has given up their hotel accommodation for your property because they want a homely atmosphere. So, make sure you offer things like coffee maker, basic kitchen equipment for them to make a simple meal. Also, providing them a self-laundering option especially since most business guests like to travel light, providing an iron and an iron board they might have opted for, is an added plus.
Workspace Essentials
A business guest will be at your property to complete their work, and so a laptop friendly workspace is imperative, put an All-in-one printer would be remarkable for a business traveler. Have plenty of power outlets and bars to help the business guests charge their electronic devices. Fresh Towels, essential toiletries would also help your listing to get more business traveler attention.
Target Your Niche
While the business guest client base is a fairly large one, zoning in on your specific niche is a great way to attract business guests. Look at businesses close to your own location – what kind of business do they run, are these workers fashionistas, tech geeks, white collar or politicians? Based on the niche, you can fine-tune your listing to cater to their requirements. Having furniture that would be functional to their niche and décor that will be both utility based and aesthetically pleasing is a great way to prepare your property for hosting.
Competitive Pricing
The two major reasons a business guest wants your property on Airbnb is because it’s cheaper than a hotel & a comfy home like accommodation . While you put in the effort to provide the amenities they wish, don’t overlook that the cost is the most important factor. Set a competitive price and be sure to include discounts or speciality features such as extended stay to enjoy the city. You can also offer early bird or slashed rates initially to get more guests. As an experienced Airbnb property management company, we also have other tips to help you get more bookings on Airbnb.
Legal Considerations
You need to know your legal obligations when you are listing property for business guests. Know if you should get a consent from the building strata company or whether you will be required to pay taxes over the earnings. The most relevant part knows about insurance policies pertaining to homeowners. Find out whether you will need to buy extra insurance since your property listing will be considered to be a business. However, if you are listing your property on Airbnb, they do offer a FREE Host Protection Insurance up to $1 million USD.
